http://www.scottmonty.com/
Who is Scott Monty? Well, it turns out that Scott Monty is the head of social media for Ford Motor Company. He blogs about his views on social media and marketing, advertising, and PR on the web. I find his blog entertaining as well as informative...more than anything I enjoy the way he expresses his views and thinks outside of the box.
I want to focus on his latest blog "Must See Twitter" posted on February 23, 2011. He quotes; "What's that, you say? You work on Thursday nights? Sorry, but that's when our show airs". This is what he suggests people sounded like several years ago when families would gather around together to listen to their favorite show on the radio or watch on television. The experience of watching entertainment has changed completely due to advancements in technology and social media outlets. For one, if one is not able to view a program, one may be able to record it on the dvr. The most fascinating trend is the way we communicate. Monty, suggests that we twitter or Facebook our opinions and experiences on a specific show, fill, or product...we are able to not just communicate with our family at home but with hundreds and thousands of network connections globally. The experiences we have are constantly being shared through social media outlets every day, hour, minute, and second of the day. We are the best advertisers of the market today and will continue to be of the future.
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